And it just might be an understatement to say that they’ve merely got our attention as intended. These entertainment-driven crossovers are setting new standards for how online casinos attract and engage players like us. Movie franchises. Music legends. Even celebrities and influencers.
These collaborations demonstrate the dynamic nature of brands in their pursuit of the ultimate prize: your engagement. In this piece, our Slotozilla experts take a brief look at some of the top iGaming collaborations and their impact on the industry.
Collaborations between the online casino industry and world of music are more common than most realise. If you take a long and hard look at the industry, you’ll see how deep the unique relationship between these two runs.
However, there are some really high-profile partnerships that you just cannot miss. This section takes a quick look at some of these blockbuster moves that have been headline-worthy in both stature and impact.
Rather than partner with a single brand, NetEnt sets the bar high with an all-out celebration of the rock genre. Its branded Rock Slots Series further immortalises a number of entertainment icons with themed slots. It comprises a number of games, each modelled after a special rock performer or group. Featured legends include Jimi Hendrix, Guns N’ Roses, Ozzy Osbourne, and Motörhead. Each feature has a corresponding slot designed with famous songs, iconic performances, band trivia, and memorabilia woven into gameplay. The immersive details of the series mean you’re not just playing slot games — you’re attending a gamified concert!
Despite passing away in 1977, Elvis Presley has remained a huge name in the entertainment industry. The “King of Rock ‘n’ Roll” continues to have a profound impact on pop culture, a fact reaffirmed quite recently.
