Shirley Raines, a.k.a Ms. Shirley, the founder of Beauty 2 The Streetz, is survived by her children. The late 58-year-old social media personality died in January 2026, leaving her family and peers shocked over the sudden news. Her nonprofit organization confirmed the loss in a tribute posted to its Instagram account on January 28, 2026.
“It is with profound sorrow and heavy hearts that Beauty 2 The Streetz announces the passing of our beloved CEO and founder, Shirley Raines, affectionately known to so many as Ms. Shirley,” the post read. “Ms. Shirley dedicated her life to serving others and made an immeasurable impact on homeless communities throughout Los Angeles and Nevada.”
Beauty 2 The Streetz’s statement continued, “Through her tireless advocacy, deep compassion, and unwavering commitment, she used her powerful media platform to amplify the voices of those in need and to bring dignity, resources, and hope to some of the most underserved populations.”
The organization called the loss “devastating to the entire Beauty 2 The Streetz team” and vowed to maintain Shirley’s legacy.
Learn about Shirley’s family below.
Shirley was the founder of Beauty 2 The Streetz and a social media content creator known for her generosity toward homeless people. She began her work in 2017 and became a TikTok star for her upbeat demeanor when greeting homeless people in Los Angeles — primarily Skid Row — and Las Vegas with food and clothing.
